New Years Card 2005

IDEO wanted to produce a companywide Christmas card that all of its several hundred employees could contribute to along with the recipients. The premise of the card was that people could make their own snowflake. Once they had made their snowflake they could also add a wish for the New Year, and then add it to the collection. During the days leading up to Christmas more than 1000 people contributed their wishes to this Christmas card.

Leave a Reply